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TheOpen Product

From first glance, you can see TheOpen Product oozes flair which reconsiders timeless design. Started by sisters Boyoung and Jiyoung Kim in South Korea, with the aim to create garments which put the 'fun’ they thought was missing from the ‘conservative’ Korean fashion industry.

Ironically both sisters were far removed from fashion at school and in their careers until now. The sisters have admitted to being spontaneous people, and starting TheOpen Product on a slight limb. Not that you can tell as the brand is right on the eight ball.

Inspired by movies, documentaries, old magazines and people the sisters meet on the street, TheOpen Product is inspired by the people for the people.

TheOpen Product is Exclusive to GAG in NZ.   


From first glance, you can see TheOpen Product oozes flair which reconsiders timeless design. Started by sisters Boyoung and Jiyoung Kim in South Korea, with the aim to create garments which put the 'fun’ they thought was missing from the ‘conservative’ Korean fashion industry.

Ironically both sisters were far removed from fashion at school and in their careers until now. The sisters have admitted to being spontaneous people, and starting TheOpen Product on a slight limb. Not that you can tell as the brand is right on the eight ball.

Inspired by movies, documentaries, old magazines and people the sisters meet on the street, TheOpen Product is inspired by the people for the people.

TheOpen Product is Exclusive to GAG in NZ.